In the latest episode of Denoised, hosts Addy Ghani and Joey Daoud explore three major developments shaping the entertainment technology landscape: xAI’s new Grok 3 AI model, RED’s strategic move into the Nikon ecosystem, and the upcoming Academy Awards - including some fascinating developments from the Scientific and Technical Awards.

Grok 3 Emerges as a Serious AI Contender

xAI's latest large language model, Grok 3, is proving to be more capable than many initially expected. Built in xAI's massive new Colossus data center in Memphis, Tennessee, utilizing approximately 100,000 NVIDIA H100 chips, the model has achieved performance levels comparable to ChatGPT-4.

Key Developments

• Uses synthetic datasets for controlled learning

• Integrates with X (formerly Twitter) for real-time information access

• Offers competitive pricing compared to other enterprise AI models

• Demonstrates strong performance in coding tasks

The model's development also highlights interesting trends in AI training:

• Growing use of synthetic data for training

• Faster development cycles for new models

• Integration with social platforms for real-time data access

RED Cameras Embrace the Z Mount

RED Digital Cinema has announced Z mount compatibility for their V-RAPTOR and KOMODO camera systems, marking the first product development since Nikon's acquisition of the company.

This technical advancement offers several benefits:

• Access to Nikon's renowned Nikkor lens lineup

• Compatibility with Sony E-mount lenses

• Full functionality maintenance when using adapted lenses

• Option to convert existing RF mount bodies to Z mount

The move represents a strategic expansion of RED's ecosystem, potentially positioning the company to compete more effectively in the high-end cinema market.

Academy Awards and Scientific Innovation

The Scientific and Technical Academy Awards highlight crucial developments in entertainment technology, often recognizing innovations years after their initial impact.

Notable 2025 Sci-Tech Award recipients include:

• Freefly Systems for their MōVI gimbal technology

• Multiple denoising innovations from Weta Digital, Intel, NVIDIA, and Disney

• The NAKED burn gel system for practical effects

The podcast hosts also shared their predictions for the 2024 Academy Awards technical categories:

• Best Visual Effects: Strong contenders include Dune: Part Two and Kingdom of the Planet of the Apes

• Best Cinematography: Dune: Part Two received particular praise for Greig Fraser's work

• Best Picture: While Oppenheimer leads predictions, both hosts expressed appreciation for The Brutalist and Dune: Part Two

Conclusion

The episode highlights the continuing convergence of traditional filmmaking tools with cutting-edge technology, from AI developments to camera systems and practical effects. These innovations continue to expand creative possibilities while making advanced tools more accessible to filmmakers.

To stay updated on the latest developments in entertainment technology, subscribe to the Denoised podcast wherever you get your podcasts.