Aximmetry is rolling out a comprehensive virtual production platform that combines cloud capabilities, AI integration, and mobile tools, making high-end virtual studio technology more accessible to productions of all sizes. The company will showcase these innovations at NAB Show 2025, demonstrating how smaller teams can achieve broadcast-quality virtual production without breaking the bank.

Here's a quick refresher on Aximmetry at last year's NAB Show.

Smart Phone, Smart Production: Mobile devices become powerful production tools

The new Aximmetry Eye iOS app transforms smartphones into versatile production devices, opening new possibilities for virtual production workflows.

• Enables direct streaming of mobile camera feeds into Aximmetry with position and direction data

• Converts smartphones into real-time preview monitors for previs

• Eliminates need for expensive tracking equipment in smaller productions

• Works seamlessly with green screen, AR, and XR projects

Cloud Computing Takes Center Stage: Gateway application bridges the production gap

Aximmetry Gateway represents a significant step forward in cloud-based virtual production, already being utilized by major broadcasters.

• Facilitates transmission of video, tracking, and controller data between computers

• Enables split operations between input/output devices and production computers

• Tested with leading cloud service providers throughout 2024

• Supports complex broadcast productions through MOS integration

The Big Picture: Virtual production democratization signals industry shift

These developments point to a broader transformation in how virtual production tools are being deployed across the industry, from major broadcasters to independent creators.

• Integration with AI tools like Volinga Suite expands creative possibilities

• Full Unreal Engine plugin compatibility allows for AI-generated 3D assets from 2D images

• Established broadcasters like  CNBC Brasil and NHK Japan validate the platform's capabilities

• Price-to-capability ratio makes broadcast-quality virtual production accessible to smaller teams

Rolling Credits: Technology convergence reshapes production workflows

As mobile, cloud, and AI technologies converge in virtual production tools, expect to see more productions adopting hybrid workflows that combine traditional and virtual techniques. The real innovation here isn't just in the technology itself, but in how it's being packaged and priced to make high-end virtual production accessible to a broader range of creators.