Seth Hallen: Pioneering AI in Media & Entertainment

Seth Hallen, a prominent figure in the media and entertainment industry, is shifting his focus to the transformative potential of AI.

With over 25 years of experience running companies across production, post-production services, and technology, including as managing director at Panavision’s Light Iron and as HPA president, Hallen aims to support both early-stage media tech companies and traditional organizations as they navigate and realize the potential of AI innovations.

Behind the Scenes

• Hallen's mission includes creating a thriving community for AI in entertainment, serving as a catalyst for change and a go-to resource.

• He will help early-stage mediatech companies develop product roadmaps, gain visibility, secure funding, and build essential connections.

• Hallen will support traditional media and entertainment organizations in their transformation efforts to compete and succeed in an evolving landscape.

• He emphasizes the need to shift the focus back to the human and explore how AI tools can unlock and unleash the next level of human potential in media and entertainment.

• Hallen believes that while AI tools will replace certain human tasks, new roles will emerge, just as they have with every technological advancement over the past century.

The Bigger Picture

Hallen's commitment to the industry extends to his involvement in key events and discussions, such as TransformBase in London, Digital Hollywood, IBC Show, and Infinity Festival in Hollywood. He acknowledges the uncertainty surrounding AI but insists on focusing on its potential benefits, stating that "these technologies can empower us rather than replace us."

Through education, communication, and collaboration, Hallen believes it is up to the industry to shape a sustainable, human-centric future with AI.